I am going to take this morning and allow myself to satisfy one of my baser instincts: reading and responding to internet comments. I usually do not even allow myself to scroll down the page after an article I've read to see what people have thought of it. Well, that is not entirely true. I often do it without realizing, read a comment or two, remind myself that even the most unintelligent among us have access to computers, and quickly move on. But today I read an article on the CBC website on the new wine snobs: coffee snobs, and I allowed myself to read a few of the comments. Oh my goodness.
I have to first give full disclosure and let you all know that yes, I am a coffee snob. I work at a coffee shop where I do indeed taste espresso and coffee, looking for tasting notes, mouth-feel, complexity, quality of acidity and bitterness. I also have to disclose the fact that I am very new and not very good at it. Nevertheless, it is quite exciting when I have tasted or created a "good" cup of coffee or espresso. My last disclosure is that I have travelled quite a bit, have seen both horrific poverty and uninhibited wealth. I am very thankful for the place I live in and the quality of life that I am allowed to enjoy, but am so acutely aware that I have a responsibility to this global community to not squander my wealth and desecrate our shared space.
So onto the article I read this morning: http://www.cbc.ca/news/canada/story/2011/09/07/f-vp-ross.html
The article itself is not too bad. I don't necessarily think it is very good, but it is not the worst thing I have ever read: I wish she'd talked to actual buyers, roasters and baristas instead of pulling their words off of coffee blogs. It is true that the language surrounding coffee and wine can delve into the abstract and poetic. But just because you have never tasted rosemary in the espresso you have insulted with two packets of sugar, does not mean that those tasting notes are not there. I have never tasted rosemary in my espresso, but I do not have a developed palette and am quite thrilled when I can taste the more obvious citrus or chocolate notes. However, I do not disparage the person who detects a hint of rosemary and love in his or her cup.
It is not the article itself, but some of the comments below that frustrates me. And today I am going to allow myself the pleasure of responding to a few of them:
"When I hear people talking like that about wine, coffee or chocolate, I simply walk away. You cannot reason with these people. Better to leave them to their own little bubble world. I need to concentrate on real work, real problems and real world."
- You, my dear, are the exact same snob as those who are talking about wine, coffee or chocolate. You "need to concentrate on real work, real problems, and real world." Where do I begin: The people who own, operate, or work on coffee farms in coffee producing countries probably consider their work "real work" too. They, in fact, probably work much longer and much harder than you do - and they make a fraction of the money that you make to support their families. Of course, the problem of poverty that coffee farmers often fall into when big multinational companies get involved cannot be considered a "real problem." What you fail to realize is that those coffee snobs who are discussing the tasting notes and qualities of high-end coffee are often (*not always) discussing high-quality wine, chocolate or coffee that comes from companies who try to treat its farmers in a more ethical way than the Maxwell House coffee you brewed this morning, or the McDonald's coffee you picked up on your way to the gym. I hope that you one day wake up to realize that the way that you have chosen to organize your world is not the only way, and that it certainly is not the "real world." And I reiterate: you are exactly as snobby as those wine, coffee and chocolate connoisseurs that you shun.
"If these people were actually saying something worth listening to - but they aren't, they're showing off.
I attended a wine tasting seminar in La Rochelle, France, some years ago, and the lecturer - a published author of several books on wine - noted that most of the yakking about wine is akin to sophistry.
See? Fancy words, misplayed for effect - that's the wine snobs for you."
- Firstly, Your grammar needs some serious help. "If these people were actually saying something worth listening to"... then, what? When you use the word "if" to begin a sentence you are making a conditional statement: If x, then y. You have provided "if x" but just forgot to finish your thought:
"If these people were actually saying something worth listening to, [then] I would listen to them."
"If these people were actually saying something worth listening to, [then] this article would not be so terrible."
"If these people were actually saying something worth listening to, [then] I would still post an unintelligible comment to assert my dominance in the anonymous online community."
Your sentence would be far more effective if you had written, "It seems as if these people are actually saying something worth listening to, but they are not. They are just showing off." The function of the word "if" changes here, and it does not sound like you failed to pass the grade where you learned to put a simple sentence together.
Secondly, I would suggest that you approach one of these wine or coffee snobs and see what they mean with the words they choose to describe wine or coffee. There certainly are show-offs out there, but I am willing to bet that you might find someone who genuinely loves wine or coffee, appreciates the industry and is not really snobby at all. You might not completely understand all of the language he or she uses, but that is okay. In my experience, most of these coffee or wine "snobs" are really quite patient and love to explain everything to you in quite a logical and easy-to understand way. Of course, to really listen to someone, you will have to pull your head out of your ass and take a good, honest look at the people who share the world with you.
I have vented for much longer than I intended, so I will leave one final comment of someone who actually says something I agree with:
"Let's face it, wine snobs are annoying — what with the way they crowbar ordinary words to describe something many of us just slug back and quietly enjoy.
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Stereotypical, just a bit? Dunno, but I have been to a large number of tastings, wineries and wine related events...what I can say from my experience is that this 'journalist's' sensationalist writing is really based in nothing. The vast majority of wine enthusiasts just enjoy a rare or uncommon find and like to enjoy something somewhat out of the ordinary.
Many of the producers and merchants tend to be rather passionate about what they do and are also often quite eccentric, but I wouldn't say that any of them fit into the stereotypes listed above. Maybe it's just me, but I don't see how someone loving a particular craft and respecting what goes into it should be frowned upon anymore than, say adults that go dressed as little kids to sporting events....and that argue it & treat it as being more important than life itself (something I am often also guilty of).
Leave your prejudice at the door, Colleen Ross."
I appreciate the quote from Morton Satin near the end of the article:
"Satin likes the idea of using more refined language to describe the essential things we consume. It means we're trying to renew our interest in the basics of life, he says, that "we're starting to recoup a certain part of our consciousness, so our life isn't just about work." A deep appreciation of wine, coffee, or chocolate is more than simply that. It is an attempt at discovering a simple quality of life - one that leaves behind all of the noisy technology that bombards us everyday, all of the appointments we must get to, that annoying stack of paperwork on your desk, the stresses of life that we have accumulated through our busy, western lifestyles. We live at such a high-speed, intense pace and we stress ourselves out to the max. Nothing is simple in this world we have created - and so, at the end of the day we would rather guzzle back a bottle of wine or a beer without really thinking about the quality of what it is we are consuming. Does it have alcohol in it? Yes - perfect.
But what would happen if you didn't just drink coffee for the caffeine. What if it was more than just a way to start your hectic day? Coffee might not mean that much to you - or wine. Maybe the only thing that matters to you is the alcohol or caffeine. That is fine. But do not dare judge those who are looking for so much more in their lives than simply a source of alcohol or caffeine. They are actually looking for something to connect them back to a more simple, pure existence. I am not okay with living in a crazy pace of life that keeps me from finding enjoyment in simple pleasures. If you are happy to be more concerned with REAL jobs, REAL problems, and you REAL world, please carry on with whatever those things might be. But just know that your existence is really not as big as you think it is, and I am willing to bet that those REAL problems are not as problematic as they seem.
And one more thing: In response to the quotes that reference world hunger and poverty (eg "People starving in the World and the snob class going on about sexy coffee. Wow talk about being out of touch with reality.") Maybe you should start researching the coffee industry before you whine about world hunger and poverty. The coffee industry is HUGE in world economics, and if you are concerned with making a difference (though I suspect many of you are happy just to complain about it) then buying coffee from ethically responsible companies that treat their farmers with respect is a major way that you can make a tangible difference in the terrible injustices you apparently care about in the world. This means that the cheap coffee you buy in the 24oz quantities to get you through the day must go. Phil & Sebastian's, the coffee company I work for, is doing some amazing work - and there are many more cafes like them. I am willing to guess that both Phil and Sebastian have tasted hints of rosemary in their espresso - but does that matter if they are doing real good in the world?